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Title:
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FACTORS AFFECTING THE USE OF E-PAYMENT IN A DEVELOPING COUNTRY VIETNAM AS A CASE |
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Author(s):
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Thang Quang Thieu, Chien Chung Lin, Hai Nam Le, Vinh Quang Nguyen |
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ISBN:
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978-989-8533-16-6 |
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Editors:
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Bebo White and Pedro Isaías |
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Year:
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2013 |
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Edition:
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Single |
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Keywords:
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E-payment use, Factor, Vietnamese |
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Type:
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Full Paper |
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First Page:
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35 |
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Last Page:
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42 |
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Language:
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English |
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Cover:
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Full Contents:
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click to dowload 
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Paper Abstract:
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The main purpose of this study is to identify factors that affect customers use of e-payment in Vietnam. Literature review and a constructed questionnaire survey were adopted as the research methods. Four hundred and eighty five samples were drawn from 8 clustered professional sectors in the two major metropolitan cities of Hanoi and Hochiminh City. A snow ball sampling method was used to sample the subjects. Data were collected and analyzed with Factor Analysis, Path Analysis besides the comparisons among the demographic variables. This study hopes to help Vietnamese commercial banks having a broader view to increase their competitive advantages by applying modern technologies to their business. It also hopes to bring general knowledge about electronic payment transaction to Vietnamese customers by clarifying which factors are essential for e-payment use. Thus, e-commerce will be improved together with the development of epayment and as a result, creates more opportunities for the Vietnamese companies. Some suggestions involving the development of e-payment are proposed in the summary section. |
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